ERA Real Estate Franchise

Founded in 1971 by Jim Jackson, ERA Real Estate has been a pioneer in utilizing technology to transform the real estate industry. With over 2,000 franchises globally, ERA Real Estate offers customers professional assistance and the latest tools for buying and selling homes.

Investment Information

• Initial Investment: $27,350 - $435,050
• Franchise Fee: $0 - $25,000
• Net Worth Requirement: $150,000
• Cash Requirement: $75,000
• Royalty Fee: 6%
• Ad Royalty Fee: 0.5%-1.5%
• Term of Agreement: 10 years

Benefits of an ERA Real Estate Franchise

• Global connections that enhance collaborative real estate solutions.
• Access to a modern real estate app, custom home searches, and home value estimates.
• Support for franchisees including brand awareness, marketing, and research.
• Pre-opening training and continued hands-on support post-launch.
• Military veterans enjoy incentives like reduced franchise fees and additional benefits.

Training & Support

• Classroom Training: 25 hours
• Ongoing Support including:
  • Newsletter
  • Meetings & Conventions
  • Grand Opening Assistance
  • Online Support
  • Field Operations
  • Proprietary Software
  • Franchisee Intranet Platform
• Marketing Support such as:
  • Ad Templates
  • Regional Advertising
  • Social Media
  • SEO
  • Website Development
  • Email Marketing

Locations & Expansion

• Number of Units: 2,386 (as of 2023)
• Expansion Opportunities: Available throughout the US and worldwide
• Corporate Address: 175 Park Ave., Madison, NJ 07940

Financial Considerations

• No in-house financing options available for covering startup costs.
• No provision for absentee ownership; franchisees need to be actively involved.

Key Takeaways

• ERA Real Estate is a well-established brand with a vast global presence and a solid track record.
• The franchise offers extensive training and continuous support to help franchisees succeed.
• With substantial investment requirements, prospective franchisees should conduct thorough due diligence before committing.
• Offers a special discount for military veterans, making it an appealing choice for those who have served.

Ready to learn more about opening an ERA Real Estate franchise? Fill out the free information request form or download the franchise disclosure document to get started!