Mister Softee Franchise

Discover the delightful world of Mister Softee, a cherished ice cream truck franchise that has brought joy to children and adults alike since 1956. With its easily recognizable brand, complete with a memorable jingle and a cone-headed character, Mister Softee offers a unique business opportunity in the booming ice cream industry.

About Mister Softee

Mister Softee specializes in soft-serve ice cream, offering a variety of delectable desserts, including:

• Ice Cream Cones
• Milkshakes
• Ice Cream Floats
• Ice Cream Sundaes

The franchise operates over 624 ice cream trucks and continues to expand domestically and internationally, with locations even in China and the United Kingdom.

Investment Information

Investing in a Mister Softee franchise involves the following costs:

• Liquid Capital Required: $50,000
• Total Investment: $49,153 - $153,250
• Franchise Fee: $7,500
• Initial Deposit for Truck Manufacturing: $40,000

The branded truck, costing approximately $115,000 in total, plays a pivotal role in your business, serving as both a sales venue and a mobile advertisement.

Business Model

Mister Softee's business model revolves around mobile ice cream sales, allowing franchisees to target specific areas and events, such as:

• Birthday Parties
• Schools
• Churches
• Carnivals
• Company Picnics

Franchisees have the flexibility to set prices for these events, enhancing their revenue potential.

Support and Training

Mister Softee provides substantial support to its franchisees, including:

• Branding Tools and Posters
• Up to 75% Financing for Truck Manufacturing

These tools and financial support make it easier for franchisees to establish and grow their businesses effectively.

Unique Selling Points

What sets Mister Softee apart from other franchises?

• Established Brand with Over 60 Years in Business
• Mobile Business Model Allowing Flexibility and Targeted Sales
• Strong Support System with Extensive Financing Options
• Wide Array of Ice Cream Products That Appeal to All Ages

Key Takeaways

• Low Initial Investment: Start with a franchise fee of $7,500 and a total investment ranging from $49,153 to $153,250.
• Brand Longevity: Founded in 1956, Mister Softee has a long-standing history of success.
• Flexibility: Operate a mobile business with opportunities for event-based sales.
• Substantial Support: Benefit from extensive branding tools and financing options.

Interested in learning more about the Mister Softee franchise opportunity? Fill out the free information request form on this page to get access to the Franchise Disclosure Document and take the first step towards owning your very own Mister Softee ice cream truck.