Franchise Overview

Founded in 1986 and franchising since 1987, Signarama has grown to become a global leader in the sign and graphics industry. Boasting over 670 units worldwide, Signarama offers a unique business model that caters to the signage needs of businesses, industrial parks, retail centers, and large corporations.

Why Signarama?

• Comprehensive Training: New franchisees receive training at the corporate headquarters in West Palm Beach, Florida, followed by 80 hours of on-site setup training.
• Extensive Product Offering: Franchisees can produce and sell a wide range of products including banners, magnetic signs, neon signs, vehicle lettering, and more.
• Continued Support: The franchisor offers annual regional meetings, ongoing seminars, and regular store visits to aid franchisees in the growth of their business.

Initial Investment

Starting a Signarama franchise requires an initial investment within the following ranges:

• Initial Franchise Fee:

  • Low: $49,500
  • High: $49,500

• Real Estate:

  • Low: $4,500
  • High: $7,500

• Leasehold Improvements:

  • Low: $0
  • High: $47,000

• Equipment Package:

  • Low: $158,387
  • High: $174,226

• Additional Funds (0-6 months):

  • Low: $35,000
  • High: $55,000

• Estimated Total Investment (if equipment leased):

  • Low: $120,205
  • High: $195,845

• Estimated Total Investment (if equipment purchased):

  • Low: $248,492
  • High: $339,971

Ongoing Fees

• Royalty: The greater of $500 per month or 6% of gross sales up to $600,000, and reduced rates thereafter.
• Marketing Fund Fee: $800 or 1% of gross sales per month, whichever is greater.
• Technology Fee: $125 per month.

Franchisee Obligations

Franchisees must commit full-time efforts to the management and operation of the Signarama center. The center must be supervised by a manager who has completed Signarama’s training program. Franchisees are required to sell only franchisor-approved products and services.

Territory and Term

Franchisees do not receive an exclusive territory, meaning other franchisees or company-owned Signarama outlets may operate in the same area. The initial franchise term is for 35 years with an option to renew for another 35 years, pending certain requirements.

Financial Support

While Signarama does not directly offer financing for the initial investment, they have arrangements for equipment financing through third-party companies like Navitas Credit Corporation. Franchisees may be referred to other leasing or financing companies at the franchisor’s discretion.

Key Takeaways

• Over 30 years of industry experience.
• Extensive training and continuous support for franchisees.
• Wide range of products catering to varied market needs.
• Initial investment ranges from $120,205 to $339,971.
• Long-term franchise agreement of 35 years, with renewal options.

Request More Information

For a more detailed understanding of the Signarama franchise opportunity, please download the franchise disclosure document (FDD) or fill out the free information request form on this page.